Goals and KPIs Tab on Mayple's Marketing Plan Template A good marketing plan can help you build on the momentum and stay consistent. That means posting 1 post every day or running a PPC campaign that builds more and more traction over time. Once you're consistent with your marketing activities you will see tremendous results. Consistency is key in marketing and is favored by all the social media platform algorithms. We recommend you set up some SMART goals - which stands for specific, measurable, achievable, relevant, and time-framed. measurable KPIs like "I want to grow my revenue by $600K, and to do that I need 1,000 new customers" is different.Īctual KPIs can help you plan exactly what will get you there. When you have specific goals to achieve you can plan your way to achieve them. Having too general goals like "growing my business" VS. Here are the top 3 reasons: Create better goals There are a ton of reasons why every brand and marketing team needs a good marketing plan. It has to have a set of concrete tasks and marketing tactics to follow. While a marketing plan contains a list of actions, without a sound strategic foundation, it is of little use to a business. A solid online marketing strategy is the foundation of a well-written marketing plan. What’s the difference between a marketing plan and a business plan?Ī marketing plan may be part of an overall business plan. It's written for a specific period of time and explains both your current situation and your future plans. What is a marketing plan?Ī marketing plan is a document that details how you're going to execute your strategy. Now that you have your marketing plan template, let's go over some basics before diving into more advanced aspects of marketing planning. This one is a great example of a marketing plan and looks snazzy too □.Ĭlick on the image below, and make your own copy or download it to start using this template today. And you need a really good marketing plan template to get you on the right track.īefore we give out all the information and knowledge you need to create your winning marketing plan, let's start by giving you a FREE Digital Marketing Plan Template for 2024. If you build a business without a marketing plan, it’s like constructing a house without a blueprint. But creating your digital marketing plan is worth every minute of your time. It takes time to build a marketing plan and it will change anyway, right? 100%.
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